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Sharing a Vision with Simply Green

A Partnership Rooted in Trust Since 2020

At PharmaHemp, we began collaborating with Simply Green in 2020, united by a shared commitment to quality and long-term value for retailers. Founded in 2016 in Amsterdam, Simply Green has grown into one of Europe’s most reliable B2B distributors in the cannabis, CBD, and smoking-accessories sector, driven by a mission to empower retailers with transparency, efficiency and high-quality products.
These shared principles form the foundation of our partnership, built on trust, consistency, and a joint focus on customer satisfaction.

A Growing Collaboration Driven by Retail Needs

Our collaboration started with their distribution of PharmaHemp’s trusted CBD products. As the market evolved, both companies aligned on emerging consumer needs, leading to the expansion into PHIX®, a modern line designed for functional, easy-to-understand wellness, easy-to-understand wellness, as well as MIKKA®, our skincare brand, and Dr. Kent®, our targeted topical and recovery-focused line.
This evolution reflects Simply Green’s adaptability and their continued commitment to providing retailers with brands that truly resonate with today’s consumers, across wellness, skincare, and recovery categories.

What Makes Simply Green a Trusted B2B Partner

Retailers across Europe choose Simply Green for its reliability and comprehensive support. Key benefits include:

  • A catalogue of more than 20,000 products, covering CBD, vapes, functional edibles, seeds and smoking accessories.
  • High-quality and premium brands, carefully selected for compliance, safety, and consumer appeal.
  • Fast and dependable logistics, ensuring consistent stock availability.
  • Transparent communication and strong market insights, helping retailers make informed decisions.
  • A retailer-first approach, simplifying sourcing and supporting long-term business growth.

This strong infrastructure is a key reason why our partnership with Simply Green, including the success of PHIX®, MIKKA® and Dr. Kent®, continues to grow.

Stronger Together: Shared Values, Shared Vision

Simply Green provides distribution excellence, broad market reach, and a strong operational backbone. At PharmaHemp, we contribute science-based expertise, in-house development, and continuous product innovation.
Together, we deliver high-quality hemp and wellness solutions designed to meet real consumer needs.

Looking Ahead

We share a clear vision with Simply Green: to lead the shift toward natural, effective, and consumer-focused products across Europe. With complementary strengths and a shared commitment to innovation, our partnership will continue to support retailers and help shape the future of the wellness and hemp industry.